Pribadi, Yulius (2022) Pengembangan Pariwisata Berbasis Komunikasi Pembangunan di Pagerharjo, Kulon Progo, Daerah Istimewa Yogyakarta. ANALISIS, 22 (01). pp. 44-60. ISSN 1978-9750

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Abstract

This research aims to describe people empowerment conducted by Bumdes Pagerharjo Subdistrict in Pagerharjo, Samigaluh, Kulon Progo, Yogyakarta Special Province. Tourism in a hills area have a unique characteristic. A sober society that still perform traditional way of life meets modern way of life which comercialize tourism. Bumdes Pagerharjo which hold otorization of a subdistrict government is trying to manage the society dealing with tourism development as well as tourism opportunity. Development Communication concept is offering to make people realize that they have to be ready catching this tourism opportunity. At the same time, people should be empowered to participate fully in this industry. Base on depth interview about tourism development in Pagerharjo, there are an enthusiastic about plan to integrate tourism development which is started by developing of Kebun Teh Tourism in 2004. Bumdes Pagerharjo plan to manage widespread tourism all over the subdistrict. There are a lot of tourism potency in Pagerharjo subdistrict which can be elaborated to strengthen tourism. Bumdes Pagerharjo is not trying to create rivalry, but collaborative effort to boost tourism development in the subdistrict. Their collective attempt enhancing tourism growth produce an optimal achievement getting Desa Mandiri Budaya status. This prestige allows them to access privelege fund (Dana Keistimewaan DIY) as a stimulan to develop tourism in Pagerharjo subdistrict.

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